Social Entrepreneurship turned sustainable fashion label Cocccon, Creativity can care complets 4 years of business. This unique business model has created hundreds of jobs in the rural parts of Jharkhand, India. Expected benefits can be seen in the improved living standard members.
Weavers have a decent life style and their kids are going to schools.
Women in the group with their new professional skill are socially & economically self-dependent.
This Indo-German venture is based on corporate social responsibility platform, where sustainable utilization of manpower, ecology and natural resources has been carried out.
Team of Designers make collections as per SLOW FASHION which are evergreen and trendy forever.
Drawn by the urge to make an ethical fashion company, Project Cocccon was founded in 2012 by Hagen, Germany based Fashion designer Prakash. He is a qualified designer from National institute of fashion technology, New Delhi.
After spending almost, a decade in Indian and international fashion market, he decided to pay attention to his own native state Jharkhand, where economic and social development is far away from reality. Most of the people live in extreme poverty. Lack of perspective leading young boys and girls to join Rebel Maoist groups.
The biggest tyranny is, Jharkhand is the biggest place for silk worm cultivation, their cocoons are world famous. But most of the people who are involved in cocoon cultivation, hardly have any idea about it´s worth.
They sell the entire cultivation to agents for a really less price. These agents sell it to other agents and it goes on from one agent to another. In the entire process everyone makes money except the poor tribal people who worked hard to cultivate it.
Prakash, decided to stop the tradition, and to utilise the cultivation of cocoons to make silk themself in Jharkhand.<br>
His main goal is to involve the local community in order to create an economic perspective. They started to work on the biological and non-cruel process to grow and cultivate silk worm without using any kind of pesticide, fungicide or genetic spray.
Envolvement of local women groups was vital, most of the piercing of cocoons, reeling, twisting is done by local women. First they get a small training and later directly employed. Getting themself financially indipendent makes women self confidenct in life and they can make sure a better life for themselves and their families.
A lot of weavers from Jharkhand came back to their villages and started weaving for cocccon.
Dedicated to eco friendly production, cocccon is proud to announce use of solar power reeling and spinning machine, this has enabled us to develop finer silk yarns to produce high-end luxury fabrics.
With his philosophy of the 3 Cs - CREATIVITY CAN CARE COCCCON UG is committed to bring contemporary design in the ethical, organic and sustainable fashion scene.